Who is Bill Binch? Bill Binch led revenue teams at highly successful B2B SaaS category creators, including Marketo and Pendo. Bill offers a unique perspective on how Chief Revenue Officers use metrics to inform their journey through real-life, experience and success at scaling high-growth companies. His insights expand even more due to his experience across several Battery Ventures portfolio companies.
Great article Ray - Binch is one of the GOATs
Loved the supporting imagery to drive home the key points on this one